Digital strategy

Client: Geberit
Marketfield: Advanced Industries
Release: 2017

Extension of product portfolio

Geberit AG is a worldwide operating corporation specialised in the sanitary area.

Our value contribution: The superior digital strategy marks a turning point and positions Geberit as pioneer of the branch. The central website and digital added value-services translate the new area of focus into channels relevant to clients and thereby strengthen relationships to existing target groups as well as supporting the approach of new ones.

Advantages for Geberit

  • Definition of digital strategy
  • New website as central pivotal point for all important target groups and digital services

TWT Services

  • Use case definition and implementation on the basis of personas and customer journeys
  • Implementation of digital inspiration tool for the approach of new target groups
  • Implementation of AR app as digital support for installers

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