Multimedia storytelling portal

Client: Commerzbank
Marketfield: Finance & Service Industries
Release: 2016

Digital corporate publishing and content marketing

Commerzbank corporation is the second largest high street bank in Germany. It provides its services to nearly eleven millions of private and one million of business and corporate clients worldwide as well as approximately five thousand banks, primarily in international trade business.

Our value contribution: Via digitalization of the employee magazin “Commerzbanker” TWT implements an up to date and multimedia storytelling portal including integration into the existing software landscape and supports this further with the creation of a bilingual internal newsletter for the employee magazin “Commerzbanker”.

Advantages for Commerzbank

  • Encouraging interaction and identification of employees with company via multimedia storytelling portal
  • Via integration of newsletter in FirstSpirit editors can send internal newsletters without changing systems, therefore information is available in a short space of time
  • Usage of cms FirstSpirit enables optimal integration of magazin in existing software landscape

TWT Services

  • Design of front- and back-end
  • Implementation of login via internal SSO and existing third party application
  • Training for Commerzbank editors regarding Inxmail Connector in FirstSpirit
  • TWT e-mail marketing including setup, integration as well as hosting of an Inxmail professional licence and newsletter integration in FirstSpirit
  • Consultation, project management and continuous development of professional hosting of FirstSpirit instance
  • Ongoing quality assurance of designs and specifications provided by content agency

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